Singapore Bullion Market Association

Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024

By SBMA

Singapore Bullion Market Associatio-Landmark APPMC - SBMA 30 th Anniversary
The Asia Pacific Precious Metals Conference (APPMC) 2024 was a landmark event, showcasing significant developments and celebrations for the Singapore Bullion Market Association (SBMA). This year’s conference not only marked SBMA’s 30th anniversary but also featured key initiatives and recordbreaking attendance, solidifying SBMA’s pivotal role in the precious metals industry.
For three decades, the Singapore Bullion Market Association (SBMA) has been a leading force in Southeast Asia’s precious metals industry. This commitment to excellence was on full display at the recent Asia Pacific Precious Metals Conference (APPMC) 2024, a landmark event that coincided with SBMA’s 30th anniversary. The conference proved to be a resounding success, breaking multiple records and solidifying SBMA’s position as a key player in the global precious metals market. The conference attracted a record-breaking number of 527 attendees, with participation from all major bullion centres around the world.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Delegates receiving the delegates kit at the APPMC registration booth
In line with SBMA’s commitment to responsible practices, delegates received their conference materials in recyclable bags. Additionally, a partnership with The Perth Mint ensured each attendee received a stainless-steel insulated cup, promoting reusability, while ICBC Standard Bank sponsored the delegate lanyards.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Delegates badge at the APPMC 2024 Registration Counter

Celebrating 30 Years of SBMA with the 30th Anniversary Commemorative Silver medallion

SBMA partnered with ABC Bullion, the title sponsor for APPMC 2024, to produce and sponsor the 30th Anniversary commemorative silver medallion. Certiline Srl sponsored the packaging, and Brink’s Global Services Pte Ltd served as our logistics sponsor.
The medallion inscription, ‘Forward SBMA 2030,’ celebrates SBMA’s 30th year and reflects our commitment to advancing and completing Phase 2 of developing Singapore as a precious metals hub by 2030.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Delegate receiving SBMA 30th Anniversary commemorative silver medallion
Each delegate had the opportunity to redeem one of these special medallion at the medallion booth outside the conference hall, which also served as a popular spot for capturing memorable photos.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
From left: Albert Cheng, CEO, SBMA; Ruth Crowell, Chief Executive, LBMA; KL Yap, Chairman, SBMA
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
From left: Fabian Lew, SBMA; Emily Oh, Operations/Admin Executive, SBMA; Clara Chang, Marketing and Communication Executive, SBMA; Margaret Wong, Business Director, SBMA; Albert Cheng, CEO, SBMA

Singapore Sling Soirée Kicks Off APPMC

The conference kicked off on a high note with a vibrant Welcome Cocktail Reception generously sponsored by Metalor Technologies (Singapore) Pte Ltd. Guests were treated to the iconic Singapore Sling, a cocktail that embodies the city’s rich history and evolution.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
The inclusion of mini-Singapore flag garnishes added a touch of local flair, setting the tone for a truly international event
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Delegates from all over the world enjoying a Singapore Sling, which set a vibrant tone for the event.

Day 2 Highlights: Launch of the Retail Gold Investment Principles (RGIPs)

Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Shaokai Fan, Head of Asia Pacific, (ex-China) & Global Head of Central Banks, WGC; KL Yap, Chairman, SBMA; Mike Oswin, Global Head of Market Structure and Innovation, WGC; Gregor Gregersen, Founder, Silver Bullion/The Reserve; David Tait, Global CEO, WGC; Albert Cheng, CEO, SBMA
A significant highlight of APPMC 2024 was the launch of the Retail Gold Investment Principles (RGIPs). Developed by the World Gold Council and supported by SBMA, this initiative aims to establish clear guidelines for ethical practices and transparency within the gold investment sector. The RGIPs framework, including the SBMA Retail Best Practices Label, empowers investors with greater confidence and fosters a more ethical marketplace within Singapore’s precious metals sector.
The RGIPs aims to establish rigorous guidelines to ensure ethical practices, transparency, and investor confidence. At the heart of this initiative is the SBMA Retail Best Practices Label, designed to recognise companies that uphold these rigorous principles. This label serves as a hallmark of excellence, signifying a company’s dedication to safeguarding customer interests and maintaining the highest standards of integrity.
The RGIPs inauguration was graced by prominent figures in the precious metals industry, including Mike Oswin and Shaokai Fan from the World Gold Council, Albert Cheng from SBMA, and Gregor Gregersen from Silver Bullion Pte Ltd.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
From left: Shaokai Fan, Head of Asia Pacific, (ex-China) & Global Head of Central Banks, WGC; Mike Oswin, Global Head of Market Structure and Innovation, WGC; Gregor Gregersen, Founder, Silver Bullion/The Reserve; Albert Cheng, CEO, SBMA
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
SBMA Retail Best Practices Label
We encourage all eligible SBMA members to join the RGIPs. For more information and to explore the benefits of joining the SBMA Retail Best Practices Membership, please visit our website: https://sbma.org.sg/singapore-bullion-market/retail-gold-investment-principles/.

Strengthening the China-Singapore Link

Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
From left: Albert Cheng, CEO, SBMA; KL Yap, Chairman, SBMA; Steven Chow, Chairman, BaoChuangXie; Sharon Weng, Group VP, Branding & PD of Yue Hao Jewellery Co., Ltd

Further solidifying SBMA’s commitment to global collaboration, a momentous Memorandum of Understanding (MoU) was signed between SBMA and Shenzhen Gold, Silver, Jewelry and Creative Industry Association (BaoChuangXie). The MoU aims at the bilateral development of China and Singapore’s precious metals supply chain. This landmark agreement was signed on stage by SBMA chairman Mr. KL Yap and Steven Chow, Chairman, BaoChuangXie, with Albert Cheng, CEO of SBMA, and Sharon Weng, Group VP, Branding & PD of Yue Hao Jewellery, witnessing the event. This agreement paves the way for enhanced cooperation and innovation within the China-Singapore precious metals supply chain.

Glittering Gala Dinner Honors Long-Standing Members

The 30th-anniversary celebrations culminated in a glittering Gala Dinner sponsored by Rand Refinery. The evening included a heartfelt recognition ceremony honouring 14 long-standing SBMA members who have played a pivotal role in the association’s journey: JP Morgan Chase Bank, N.A., World Gold Council, Brink’s Global Services Pte Ltd, United Overseas Bank Limited, Heraeus Materials Singapore Pte Ltd, ICBC Standard Bank Plc, Singapore Branch, Metalor Technologies (Singapore) Pte Ltd, StoneX APAC Pte Ltd, Malca-Amit Singapore Pte Ltd, Phillip Nova Pte Ltd, Silver Bullion Pte Ltd, Sumitomo Corporation Global Commodities Ltd and YLG Bullion Singapore Pte Ltd.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Cake cutting, champagne toasts, and celebratory music made the night truly unforgettable.
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Cake-cutting ceremony in celebration of SBMA’s 30th anniversary at 7th APPMC 2024.
This milestone was also marked by SBMA’s Business Director, Margaret Wong, who co-hosted the conference for the first time alongside Vatsa, CEO of Eventell, and Albert Cheng, CEO of SBMA. A round of applause for all our amazing hosts this year!
Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Margaret Wong, Business Director, SBMA hosting at APPMC 2024 Gala Dinner.

Record-Breaking Attendance & Global Representation

Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Delegates at the venue at Shangri-La.
APPMC 2024 achieved remarkable milestones in terms of attendance:
  • Record Attendance: 527 delegates and 243 companies from 30 markets, with an additional 5,000 viewers joining online through WPIC live stream.
  • Global Representation: Delegates from leading bullion centres worldwide, including New York, London, Zurich, Istanbul, Dubai, India, Hong Kong, Shanghai, and Tokyo.
  • Significant Rise from China and Japan: Increased participation from these key markets reflects growing interest in the region’s precious metals industry.
  • Welcoming Newcomers: First-time delegates from Saudi Arabia and Bursa Istanbul broadened the conference’s global reach.
  • Largest Number of LBMA Refiners: The event boasted the participation of numerous LBMA refiners, including ABC Bullion, Argor Heraeus, Asahi Metalfine Inc, Dongwu Gold Group Co Ltd, Metalor Technologies, MKS PAMP, Rand Refinery, Shenzhen Point Gold Refining Co Ltd, Tanaka Holding, The Perth Mint, Qiankun Gold and Silver Group, and Yunnan Shengji Precious Metal Co Ltd., showcasing industry leadership.
  • Growing Jeweller Presence: A substantial presence of jewellers from China and India reflected the growing influence of these markets in the global precious metals landscape.

Looking Forward to APPMC 2025

Building on the success of APPMC 2024, SBMA is delighted to announce the dates for APPMC 2025, scheduled for 15-17 June 2025 at the Shangri-La Singapore Hotel. We look forward to another year of collaboration, innovation, and growth in the precious metals industry.

A Round of Applause

The resounding success of APPMC 2024 would not have been possible without the dedication of the Eventell Global Advisory team, led by Vatsa, and the SBMA Secretariat team—Fabian Lew, Emily Oh, and Clara Chang—led by Margaret Wong, for their hard work in organizing this successful conference.

For more information and to view the official photos and presentations, visit www.asiapacificpmc.com.

Singapore Bullion Market Association Celebrates 30 Years at Landmark APPMC 2024
Eventell Global Advisory Team and SBMA Secretariat Team along with Chairman KL Yap (L to R): Aditya, Prathik, Raju, Swapna, Vinayak, Albert Cheng, KL Yap, Srivatsava, Margaret Wong, Abhinaya, Ravi, Prajakta, Clara Chang, Fabian Lew and Emily Oh.
SBMA KIS - LEE LIANG LE photo
SAWAN TANNA has over 18 years of experience in the investment and commercial banking and finance sector and precious metals industry. He previously worked at ANZ Banking Group Limited in Perth, Royal Bank of Canada and UBS Investment Bank in London. Sawan was awarded the title of a Chartered Accountant (CA) from The Institute of Chartered Accountants in Scotland, after attaining a Bachelor of Arts in Accounting and Finance with First Class Honours from Lancaster University.